Tag: catering & hospitality

Marketing Gmb

Learn more about the iPad as a fascinating new marketing medium for a variety of industries has put together the ADVERMA advertising & Marketing GmbH on a special microsite for the digital publishing (www.discoverdigitalpublishing.de). Hikmet Ersek pursues this goal as well. About the ADVERMA advertising & Marketing GmbH ADVERMA was founded in 1994 by Franz Bohm as owner-managed agency. Today, the name of the company that 1998 has renamed advertising & Marketing GmbH to the ADVERMA, stands for a modern communication agency with about 20 employees, for innovative ideas and creative implementation. ADVERMA between Munich and Ingolstadt in the well nearby Rohrbach has its headquarters. In the age of modern information and communication technologies, it no longer sufficient to have a good product and easy to sell this. More than ever the market by targeted marketing and advertising from exactly the profession of the pros of ADVERMA success. As a cross-media agency, the company developed for its customers individual and customized advertising concepts, medienubereifende marketing strategies and Campaigns with the aim of a distinctive corporate identity and a comprehensive and strong brand presence. The performance of ADVERMA range from classic printer certificates over Web design up to the iPhone app and the iPad magazine, all from a single source and for the industries.

So, the marketing and advertising agency helps already numerous and prestigious customers all over Germany and in the neighbouring German-speaking countries to greater market success. Include, inter alia: in Germany of the construction and mechanical engineering group Bauer AG (Schrobenhausen), the Sud-Chemie AG (Munich), the Pike technologie GmbH (Pfaffenhofen) and Elektronikfertigungs – EMS specialist Waltron GmbH (Wolnzach), the Schonberger, steel construction and metal technology (Schwarzach), the Collomix mixing and mixing equipment GmbH (Gaimersheim), Claudia works AG (Augsburg), the North Sea resort of Carolinensiel Harlesiel, the Tourism Association in the District of Kelheim, hotel Alexandersbad (Fichtelgebirge), the Durer hotel (Nuremberg) and Kempinski Hotels; in the Switzerland of the bad Schinznach AG, the Arosa Bergbahnen AG and the Waldhotel of national, also in Arosa.

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Germany Hotels

Only through active presence on Google +, Pinterest, and Twitter hotels might their digital Dramatically increase visibility. In the end it comes online by the target group to be found and to leave the desired digital fingerprint”, so Jaber further. The hotels vary in visibility in the Google search engine. It consults the visibility index, for example, achieve Center Parcs Bungalow Park Hochsauerland ‘ and Center Parcs Bispinger Heide Bungalow Park’ with a value of 7.22 of the highest score, while ‘Sofitel Munich Bayerpost’ has a value of 0. Considered one other online factors such as blog and newsletter customer loyalty is, that dominate the hotel chains at the expense of individuality of the individual hotels: 72 percent of the hotels use a single newsletter of the hotel chain, whereas only 20 percent offered an own newsletter. On the subject of hotel blog, there are only eight percent of the hotels, which lead to an individual blog.

Positive on that hotel apps gain increasing importance for the hotels. So, 63 percent of the hotels offer a hotel chain app. The same image is reflected in the Locationportalen: most hotels are represented at least at a Locationportal. The largest share of two portals is represented by 31 percent. Only four per cent can be found on any of the portals. To download the overall rankings of the 100 best-selling hotels in Germany, as well as detailed study results with pictures and graphics to download you will find under: l/social-media-hotel-online-marketing-studie.html press contact Stefanie Jarantowski Managing Director / CEO eventsofa twitter.com/eventsofa T + 49 30 7677 5150 on eventsofa eventsofa is the marketplace for event locations on the Internet. On, event organisers will find over 6,000 locations in Germany, which can be booked for business or pleasure. Behind the Berlin online startup is a broad network with specialists from the fields of event, online marketing and technology. Founder Stefanie Jarantowski worked in the event and PR industry for many years and has the necessary experience and knowledge of the interfaces.

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