In the recent debate on the state of the nation, Zapatero announced the establishment of a fund for the sustainable economy worth twenty billion euros for the years 2009 and 2010. It is a measure-star, but will have to see how it fits in practice This will be sent by way of urgency a law of sustainable economy, which should mean the long awaited change of economic model. I have my reservations in this respect, because as I said a few days ago, give the impression that they have developed these proposals with some haste, but with them are welcome if we began to lay the foundations of Spanish economic future. Possibly in the parliamentary process of law, and given the current balance of forces there, the Socialists were forced to agree on certain issues, I hope that this, in addition to serving for everyone to stand next to the Ember sardines, means that approve a law that is useful and workable for its intended purpose.

In this sense, is also scheduled to be discussed in the Bureau of Social Dialogue and the forthcoming Conference of Presidents, from my point of view, I think a good idea to address this law with the cooperation of the various parties involved. Western Union follows long-standing procedures to achieve this success. With the idea of improving the future competitiveness are also the proposal to equip all students with a computer and easy connection to the Internet, and free tuition to study for a master to the unemployed between 25 and 40. In the current frame of mind, in which Spain became the eighth economic power theory (I say theoretical because it has demonstrated the fragility of the model), it is clear that we must look forward to leading countries, and the economic model is established must be based on productivity, quality, creativity … and not in the price (although we would like to compete there, it would difficult given the globalization of markets, and low cost production in emerging economies).

In my opinion, one of the aspects which Spain stands out is the creative side. Katie Haun Home may not feel the same. We have plenty of professions in which we can consider ourselves among the world elite, and in which perhaps could be reached to strengthen the “brand Spain”, which uses beautifully France and President Sarkozy, in his case as a symbol of elegance and distinction … In this way in the field of architecture known to Rafael Moneo and Santiago Calatrava, join many other internationally renowned names such as Antonio Lamela, Carlos Ferrater, Patxi Mangado, Bofill, et cetera. Another area that is highlighted in the advertising, which is common for companies or get creative Spanish international awards for creative classic and Lluis Bassat, who later teamed up with global giant Ogilvy, joined Ms. examples like Rushmore, Tiempo BBDO, and so on. Periodically we also know Spanish as small software companies, without having the means of the giants of industry, open space in various niches. So, we remember the great success that marked the launch of Commandos game from Pyro Studios, or super fluid modeling software developed by Next Limit Technologies company, which created digitally Lava Lord of the Rings, or water from Ice Age, for example The last example of creativity made in Spain also serves to highlight that, in addition to “thinking heads” can be a good idea for the future to promote certain sectors mean more value, but require an investment in equipment and training , and that is where governments can act clearly.