Goodbye marketing, marketing online welcome form to marketing is changing, the paradigms and traditional principles already invalid. And it is not that I say it, is that this same Philip Kotler said it a year ago at a Conference himself. Assume it, companies and institutions have lost power and control over the information. These weeks we have seen from our homes as dictatorial regimes as hard as those in Tunisia or Egypt were overthrown by the people and this has been possible only thanks to the enormous power of communication that they had in their hands, social networks. Online marketing is not a fashion, implies a change of era. For the first time, the emperesas do not transmit one-way messages to a massive target audience but that dialogue with each of them. For the first time we can really measure our investment returns and for the first time we can do it in time online.
Marketing has changed asumamolo. Already cannot be based on force toward our consumers to make buying our services or products, is also obsolete the paradigm of the Executive sitting in your wonderful sofa and thinking that you’ll want to consumers or what are their buying criteria. Now you can ask is it directly. They can really be major actors in your business. The Internet is a wonderful channel for all companies. From the web design agency in Vigo I teach I have the luck to help entrepreneurs who want to mount a startup in the Internet, as well as lifetime entrepreneurs who want to transfer part of its business model to internet. Both can observe as this new way of doing marketing is generating important business opportunities for those who have clear that now the power is not in the company but in the users and this capable of using it in their favor. We’ll talk carefully another day on these models that are emerging. Source: Press release sent by vadanic.